According to a recent study by the U.S. Bank, not getting paid fast enough accounts for 82% of small business failures. It makes sense—no money, no business. Fortunately, there are plenty of ways you can alleviate cash flow issues for your home services business. Deciding which of these you want to include in your…
Business texting is growing in popularity. It’s not surprising when you analyze the data. According to Twilio, 89% of consumers want to communicate with businesses via text. This is especially true for younger generations. Gallup recently found that 68% of Americans under the age of 30 prefer texting over every other form of communication. What…
Do you own a business? Then you need a Facebook Business Page to succeed now and in the long-term. Once you have one, you’ll be able to market your products and/or services to Facebook’s 1.82 billion daily active users. That’s a lot of people! And they’re only five steps away… In this article, we’ll walk…
Marketing is sometimes seen as advertising or promotion of a product. However, within marketing, there are so many different ways you can get new leads and customers. I want to dive into Paid, Earned, and Owned and pieces of marketing and how each of them plays a part in growing your business. A study by Commerce Signals…
Websites are a lot of work, but incredibly important to showcase who you are as a company. They are the face of the franchise and one of the first things your customers see. So whether you’re a new company or a brand looking to refresh, the big question is – how can you build a great website?…
New years always bring about excitement, energy, and predictions for what will happen in the future. Of course, the last two years alone have significantly shaped what the next ten will bring, but a few things stick out to me from the trends I have been watching. So let’s get to it. 12 Predictions for…
In the last couple of years, social media has become an essential form of marketing alongside Facebook Business Pages, Google My Business Accounts, and review management. New social media channels appeared to support modern ways of communication and advertising. Companies now use them to connect with customers faster and easier than ever before. But the…